Playful Little Audrey (1957-76)

Little Audrey was never as successful as Famous' best known creation, Casper the Friendly Ghost, but the character had considerable success in printed form. The first Little Audrey comic book series was St. John Publications from April 1948 to May 1952. Featuring stories which depended more on situation comedy than on fantasy, the comics featured artwork done in a style approximating the original Famous character designs (most of them by Steve Muffati). The series met with moderate success on the newsstand, running for approximately twenty-four issues until Little Audrey was licensed by Harvey Comics in 1952.

Initially, Harvey's comic-book version closely followed its animated template, but the character was redesigned during the mid-1950s to conform more closely to the company's in-house style. The general storyline was simultaneously overhauled to provide Audrey with supporting characters such as Melvin Wisenheimer, her ugly, prankish arch-rival, and Tiny, a young black boy. Domestic comedy gradually took over the scripts, as Audrey was shown in conflict with parents, teachers, and other authority figures.

Harvey purchased the rights to all of Famous' original properties - Little Audrey included - in 1958, also acquiring the rights to the post-1950 Audrey cartoons. It was during this time that the "definitive" Audrey came into being, taking on the signature red dress and appearance most often associated with the character. By 1960, Little Audrey was the best known of Harvey's female characters due to her multi-media presence (comic books, television/theatrical animation and - briefly - newspaper strips), although her popularity was later eclipsed by the company's other female characters, Little Dot, Wendy the Good Little Witch and Little Lotta.

Later comic series were titled "Playful Little Audrey" and "Little Audrey & Melvin". In the latter, Audrey and Melvin become less antagonistic and Audrey demonstrates affections for and jealousy towards him, much like Little Lulu had done with Tubby Tompkins.

During her most successful period, Audrey starred in at least four of her own titles and was a back-up feature in Richie Rich, Casper, and Dot. The character lasted until 1976, when an industry-wide distribution slump brought an end to most of Harvey's line and most children's comics in general. Since that time, the character has undergone several revivals and made scattered television and video appearances, most notably in The Richie Rich Show (1996) and Baby Huey's Great Easter Adventure (1998).

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